Adrian Holliday

Adrian Holliday
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Having a discussion with AI and the importance of direct experience

January 7, 2026 | Filed under: Researching and writing the intercultural

ChatGPT is a good but naïve research assistant. It can search for all sorts of things and can catch the essence of huge amounts of material. But there are key things you know that it doesn’t. So there are things that you need to check and ask it to do …

The exploratory experience of writing about data

December 16, 2025 | Filed under: Researching and writing the intercultural

After telling my students that writing the data chapter or section should be the easiest part because they have all the material that they need – the data that they’ve collected and already analysed, I think again. I find myself sitting in the library staring at the screen at the …

Walking across the golf course – finding an intercultural imagination

November 4, 2025 | Filed under: Researching and writing the intercultural

As I take the public footpath across the golf-course near my home in Canterbury I encounter ‘Chinese’ golfers. I feel a warmth and just enough cultural knowledge to make eye contact and wave and shout ‘good shot’. I feel I can do this from my experience of students, colleagues and …

‘High-context’ small cultures everywhere

October 9, 2025 | Filed under: Researching and writing the intercultural

The concept of ‘high-context cultures’ has been dominant in intercultural communication studies and training since the 1960s with the work of E.T. Hall. They are framed as ‘outside the West’, where powerful tradition is thought to diminish the need to be explicit, resulting in ‘indirect’ communication. They are associated with …

Listening to Iranian and Arab music – celebrating cultural worlds without Othering

September 14, 2025 | Filed under: Researching and writing the intercultural

There are two playlists that help me to write: ‘Iranian’ and ‘Arab’ music. They relate to the 17 years of my 20s and 30s in Iran, Syria and Egypt, and important relationships that have sustained long after. They invoke for me the distinct rhythms and critical humanity that I experienced …

Why can I find resonance with going to primary school in 1950s Tehran?

August 21, 2025 | Filed under: Researching and writing the intercultural

When I begin to read Marjan Kamali’s description of going to primary school in down­town Tehran, Iran, in 1950, I’m transported into an immediately familiar world.  So how can this be when, for me, it’s in another continent and in ‘the East’ – and at a time remote from today’s …

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